Tuesday, November 24, 2009
Promo Items in the Healthcare Industry
On November 24, 2009, well-known actress Katherine Heigl will be blowing out 31 candles on her birthday cake! Heigl, notorious for her portrayal of Doctor Izzie Stevens on ABC’s network series "Grey’s Anatomy," provides a prime example of how medical professionals can utilize promo items. Izzie Stevens often carries imprinted items, ranging from badge holders to writing utensils, which provides great visibility for companies that can afford to place their products on television. While product placement is an incredibly expensive form of advertisement, promo items can be customized to fit any budget. So if you’re looking for a way to gain exposure for your brand in the healthcare industry, consider distributing practical promo items to doctors and patients alike.
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