As we kick off the New Year, there are many things for business to celebrate. One major realization is the fact that consumer confidence is (slowly but surely) increasing, allowing marketers to breath a small sigh of relief as they start to revitalize their advertising budgets for the coming year. Whether or not you distributed promo items in 2009, promo items can easily be incorporated into any marketing campaign because they are cost-efficient for distributors while highly valued by consumers. In other words, due to their considerable value and their sustainability amongst household products, promo items garner a high return on investment for companies in any industry.
Photo by Andre Warchy http://www.flickr.com/photos/andrewarchy/ / CC BY 2.0
Monday, January 4, 2010
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