Monday, October 4, 2010
Promo Items for Breast Cancer Awareness Month
This past weekend marked the beginning of October, which is also known as Breast Cancer Awareness Month. As I traveled across Atlanta attending various events in different parts of the city, I noticed many walks and fundraiser events. The plethora of pink promo items made it clear that these men and women were joining the fight against breast cancer. Many of the products were imprinted with a company logo, signifying that businesses were joining the fight too. If you haven't done so already, now is the time to purchase promo items for breast cancer awareness. Consider functional items that recipients can use at an event, such as t-shirts, water bottles, rally towels, caps and spirit accessories.
Monday, September 27, 2010
Promo Items to Keep Employees Healthy
While fall officially began last week, here in Georgia we are currently experiencing our first day of temperatures under 75 degrees. The change in season feels nice- and I know a lot of us are excited about the chance to wear our new boots and fall clothing- but the temperature drop also means an increase in germs and fall sicknesses. Companies can keep employees healthy by distributing promo items such as hand sanitizer gels and pocket sized tissue packs. In addition to being incredibly functional items, these promo items are small enough that recipients can carry them in a purse or pocket, which means that recipients (and their co-workers, friends and family) will be reminded of your brand wherever they go.
Monday, September 20, 2010
Promo Items for Backpack Safety America Month
September is Backpack Safety America Month and there are many promo items that companies can distribute to encourage backpack safety, especially amongst school-aged children who often carry too much weight on their backs. Instead of trendy messenger bags or purses, try distributing backpacks that recipients can use to spread weight evenly across their bodies. Look for packs that have multiple compartments to help recipients stay organized, and consider including a note about the importance of proper bag usage. In addition to spreading your message amongst teens, by distributing promo items for Backpack Safety America Month you also send a message to parents that your company is a responsible organization that cares about the well being of today's youth.
Wednesday, September 15, 2010
Promo Items for Super Mario Lovers
Nintendo's Italian-American plumber Mario turns 25 this week! Super Mario is one of the most well-known gaming characters, appearing in over 200 video games since his debut on Super Mario Bros in 1985. I think that one reason he has become such a pop culture icon is that he is very recognizable- in part due to his signature red hat that is imprinted with a large letter "M" (his younger brother Luigi wears a green hat imprinted with an "L"). Custom hats make great promo items because they appeal to a wide range of demographics and they never go out of style. Other brands can take note from these custom hats and distribute signature promo items imprinted with their own company name and colors.
Tuesday, September 7, 2010
Promo Items for the Tech-Savvy
Looking for promo items that can market your brand as a technological force in today's digital age? Today, Bit Rebels featured a desktop clock that can display messages from Twitter, RSS feeds, and an email in-box, in addition to showing the traditional time and date. While this revolutionary clock is still in the retail market, I'm betting it wouldn't be hard to imprint it with a company logo and turn it into a promotional gift that any tech-savvy client or employee would love to receive. Some of my other favorite promo items for tech-savvy recipients include a USB drive that also functions as a bottle opener and solar mobile phone chargers.
Monday, August 30, 2010
An Ode to the Emmys: Using Awards as Corporate Promo Items
In honor of the 62nd Primetime Emmy Awards that aired live last night, led by host Jimmy Fallon, I am going to blog about the use of awards as promo items to increase employee relations and encourage new customer generation. While Emmy winners such as Modern Family (outstanding comedy) and Mad Men (outstanding drama series are honored with a symbolic award that features a golden winged woman, there are many types of awards that companies can use to recognize top achieving employees. In addition, awards are promo items that can effectively promote any brand. For example, displaying an award at a tradeshow booth adds authenticity to your marketing material and business message while giving them to loyal clients is a great way to encourage repeat business.
Monday, August 23, 2010
Say Goodbye to Lou Piniella with these Promo Items
Retirement came early for Chicago Cubs general manager Lou Piniella. Yesterday marked the final game for Piniella, who plans to go home to Florida to help his ailing mother. Baseball fans can show their support for the GM - ranked number 14 of all times- with promo items such as custom caps and hats, pennants and flags, and promotional sports towels. Distributing promo items to sports fans is a great way to gain support for a professional athletic team or any other business. By printing a company logo on the same item as the team mascot, you will be sure to increase brand awareness and new customer generation as well.
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